{"id":5246,"date":"2022-05-27T11:12:18","date_gmt":"2022-05-27T11:12:18","guid":{"rendered":"https:\/\/www.vizz-agency.com\/casos-de-exito\/bad-boys-for-life\/"},"modified":"2022-11-28T15:47:55","modified_gmt":"2022-11-28T15:47:55","slug":"bad-boys-for-life","status":"publish","type":"page","link":"https:\/\/www.vizz-agency.com\/en\/best-cases\/bad-boys-for-life\/","title":{"rendered":"Bad Boys for Life"},"content":{"rendered":"\n<div class=\"wp-block-qubely-row alignfull qubely-section qubely-block-fe7f97\" id=\"brands\"><div class=\"qubely-row-overlay\"><\/div><div class=\"qubely-container\"><div class=\"qubely-row \">\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-6481c2\"><div class=\"qubely-column-inner\">\n<h1 class=\"has-text-align-center has-palette-color-8-color has-text-color wp-block-heading\" style=\"font-size:clamp(2.2rem, 2.2rem + ((1vw - 0.2rem) * 2.25), 4rem);text-transform:uppercase\"><strong>BAD BOYS FOR LIFE<\/strong><\/h1>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-qubely-row qubely-section qubely-block-e0161a\"><div class=\"qubely-row-overlay\"><\/div><div class=\"qubely-container\"><div class=\"qubely-row \">\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-af00ba\"><div class=\"qubely-column-inner\">\n<div class=\"wp-block-qubely-wrapper qubely-block-678e40\"><div class=\"qubely-block-wrapper-block \">\n<h2 class=\"colortext wp-block-heading\"><strong>THE ACTION<\/strong><\/h2>\n\n\n\n<p>For the premiere of the third <strong>Bad Boys For Life<\/strong> film, Will Smith and Martin Lawrence sneaked into a very special <strong><a href=\"https:\/\/www.vizz-agency.com\/en\/talents\/el-rubius\/\">Rubius<\/a><\/strong> video where, together with <a rel=\"noreferrer noopener\" href=\"https:\/\/www.vizz-agency.com\/en\/talents\/mangel\/\" target=\"_blank\"><strong>Mangel<\/strong><\/a>, he showed off his supposed new car, which came directly from Los Angeles.<\/p>\n\n\n\n<p>The video begins with our protagonists, Rubius and Mangel, seeing the new car and getting into it. Will Smith suddenly appears, in his role as the rebel policeman with Martin Lawrence, kicking them out of the car.<\/p>\n\n\n\n<p>After some comedy scenes, they show the trailer of the film and talk about the prize draw that was available in the trailer on Sony Spain\u2019s official YouTube channel.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-b2d214\"><div class=\"qubely-column-inner\">\n<div class=\"wp-block-qubely-image qubely-block-56f01b\"><div class=\"qubely-block-image  qubely-image-layout-simple\"><div class=\"qubely-image-media qubely-vertical-alignment-center qubely-horizontal-alignment-center\"><figure><div class=\"qubely-image-container\"><img decoding=\"async\" class=\"qubely-image-image\" src=\"https:\/\/img.blogs.es\/vizzagency\/wp-content\/uploads\/2022\/05\/bad-boys-2.jpg\" alt=\"Fotograf\u00eda de Rubius y Mangel con Will Smith y Martin Lawrence\"\/><\/div><\/figure><\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-qubely-row qubely-section qubely-block-a8e038\"><div class=\"qubely-row-overlay\"><\/div><div class=\"qubely-container\"><div class=\"qubely-row \">\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-25ddb9\"><div class=\"qubely-column-inner\">\n<div class=\"wp-block-qubely-image qubely-block-ce67a9\"><div class=\"qubely-block-image  qubely-image-layout-simple\"><div class=\"qubely-image-media qubely-vertical-alignment-center qubely-horizontal-alignment-center\"><figure><div class=\"qubely-image-container\"><img decoding=\"async\" class=\"qubely-image-image\" src=\"https:\/\/img.blogs.es\/vizzagency\/wp-content\/uploads\/2022\/05\/bad-boys-6.jpg\" alt=\"Fotograma de Rubius hablando con Mangel\"\/><\/div><\/figure><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-cdd876\"><div class=\"qubely-column-inner\">\n<div class=\"wp-block-qubely-wrapper qubely-block-24965b\"><div class=\"qubely-block-wrapper-block \">\n<h2 class=\"colortext wp-block-heading\"><strong>THE REPERCUSSION<\/strong><\/h2>\n\n\n\n<p>&#8220;<strong>MI NUEVO COCHE ft Will Smith<\/strong>&#8221; currently has <strong>18 million views<\/strong>, achieving more than 6 million in 24 hours. It reached the <strong>top position on YouTube trends<\/strong> for more than 1 day and remained in the top 5 the following days. In social media posts of Rubius and Mangel more than <strong>9 million impressions were obtained<\/strong>.<\/p>\n\n\n\n<p>The <strong>movie trailer<\/strong> after the action got more than <strong>800 thousand views<\/strong> and around <strong>200 thousand people participated in the prize draw<\/strong>.<\/p>\n<\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div class=\"wp-block-qubely-row alignfull qubely-section qubely-block-8b9ff0\"><div class=\"qubely-row-overlay\"><\/div><div class=\"qubely-container\"><div class=\"qubely-row \">\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-ff896e\"><div class=\"qubely-column-inner\">\n<div class=\"wp-block-qubely-videopopup qubely-block-b041bb\"><div class=\"qubely-block-videopopup-wrapper  qubely-alignment-center\"><div class=\"qubely-block-videopopup-overlay\"><\/div><div class=\"qubely-block-videopopup qubely-size-custom\"><a class=\"qubely-video-popup\" href=\"https:\/\/www.youtube.com\/watch?v=VQGPCVPDpmk\"><i class=\"qubely-btn-icon fas fa-play\"><span class=\"qubely-ripple\"><\/span><\/i><\/a><\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-cb-carousel alignfull\" data-slick=\"{&quot;slidesToShow&quot;:3,&quot;slidesToScroll&quot;:1,&quot;speed&quot;:300,&quot;arrows&quot;:true,&quot;dots&quot;:true,&quot;autoplay&quot;:true,&quot;autoplaySpeed&quot;:3000,&quot;infinite&quot;:true,&quot;responsive&quot;:[{&quot;breakpoint&quot;:769,&quot;settings&quot;:{&quot;slidesToShow&quot;:1,&quot;slidesToScroll&quot;:1}}]}\">\n<div class=\"wp-block-cb-slide\">\n<div class=\"wp-block-qubely-image qubely-block-7565ce\"><div class=\"qubely-block-image  qubely-image-layout-simple\"><div class=\"qubely-image-media qubely-vertical-alignment-center qubely-horizontal-alignment-center\"><figure><div class=\"qubely-image-container\"><img decoding=\"async\" class=\"qubely-image-image\" src=\"https:\/\/img.blogs.es\/vizzagency\/wp-content\/uploads\/2022\/05\/bad-boys-5.jpg\" alt=\"Will Smith y Martin Lawrence grabando un v\u00eddeo mientras Rubius y Mangel les miran\"\/><\/div><\/figure><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide\">\n<div class=\"wp-block-qubely-image qubely-block-703cd6\"><div class=\"qubely-block-image  qubely-image-layout-simple\"><div class=\"qubely-image-media qubely-vertical-alignment-center qubely-horizontal-alignment-center\"><figure><div class=\"qubely-image-container\"><img decoding=\"async\" class=\"qubely-image-image\" src=\"https:\/\/img.blogs.es\/vizzagency\/wp-content\/uploads\/2022\/05\/bad-boys-3.jpg\" alt=\"Mangel al lado de Will Smith y Martin Lawrence\"\/><\/div><\/figure><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide\">\n<div class=\"wp-block-qubely-image qubely-block-db8420\"><div class=\"qubely-block-image  qubely-image-layout-simple\"><div class=\"qubely-image-media qubely-vertical-alignment-center qubely-horizontal-alignment-center\"><figure><div class=\"qubely-image-container\"><img decoding=\"async\" class=\"qubely-image-image\" src=\"https:\/\/img.blogs.es\/vizzagency\/wp-content\/uploads\/2022\/05\/bad-boys-4.jpg\" alt=\"Will Smith y Martin Lawrence con Rubius y Mangel\"\/><\/div><\/figure><\/div><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-cb-slide\">\n<div class=\"wp-block-qubely-image qubely-block-2da5c0\"><div class=\"qubely-block-image  qubely-image-layout-simple\"><div class=\"qubely-image-media qubely-vertical-alignment-center qubely-horizontal-alignment-center\"><figure><div class=\"qubely-image-container\"><img decoding=\"async\" class=\"qubely-image-image\" src=\"https:\/\/img.blogs.es\/vizzagency\/wp-content\/uploads\/2022\/05\/bad-boys-1.jpg\" alt=\"Will Smith mirando por la ventanilla del coche a Rubius\"\/><\/div><\/figure><\/div><\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-qubely-row qubely-section qubely-block-06c4ee  vnav\"><div class=\"qubely-row-overlay\"><\/div><div class=\"qubely-container\"><div class=\"qubely-row \">\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-baace9\"><div class=\"qubely-column-inner\">\n<div class=\"wp-block-qubely-button qubely-block-259410\"><div class=\"qubely-block-btn-wrapper \"><div class=\"qubely-block-btn\"><a class=\"qubely-block-btn-anchor is-custom\" href=\"\/en\/best-cases\/hawkeye\/\"><i class=\"qubely-btn-icon fas fa-arrow-left\"><\/i>THE CHALLENGE:<br>HAWKEYE<\/a><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-qubely-column qubely-column qubely-column-front qubely-block-2e43a3\"><div class=\"qubely-column-inner\">\n<div class=\"wp-block-qubely-button qubely-block-218355\"><div class=\"qubely-block-btn-wrapper \"><div class=\"qubely-block-btn\"><a class=\"qubely-block-btn-anchor is-custom\" href=\"\/en\/best-cases\/rubiusx\/\">RUBIUS X<i class=\"qubely-btn-icon fas fa-arrow-right\"><\/i><\/a><\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"parent":2240,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"qubely_global_settings":"","qubely_interactions":"","inline_featured_image":false,"footnotes":""},"class_list":["post-5246","page","type-page","status-publish","hentry"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bad Boys for Life | Vizz Agency<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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